Marketing Manager - London - 30k-35k
My client is a leading venue group and they are currently recruiting for a Marketing Manager.
As Marketing Manager, your main focuses will be the following:
Development and implementation of 360 marketing plans for relevant shows and event spaces
Consistent project planning, reporting and measurement
Meeting marketing objectives and best practices
Building a range of connected audiences across platforms, and constantly building strategies to drive data acquisition, engagement and sales
Working with data and insights to evaluate end-to-end customer experience across multiple channels and customer touch points
Management of brand marketing activities, owning and driving the brands forward
Has a great awareness of the digital space to create engaging content including imagery, video, blogs, articles, newsletters and web copy for promotional and marketing activity
Management of official social and web channels for the brands in question, with the support of the Marketing Assistant, building content strategies to continuously drive engagement for each, helping to identify content marketing opportunities
Constructing and implementing compelling on and offline advertising strategies to push ticket sales & build brand awareness, including outdoor, digital and innovative use of tech
Helping to formulate, oversee and maintain external partnerships and relationships, including PR / media agencies, media partners
Works collaboratively with the PR manager to obtain optimal press and partnerships coverage.
Working with the design team to brief in assets and provide feedback for seamless delivery. Working with the music team to execute campaigns optimal for each artist / event based on their genres, audiences and partnership with the promoter Capturing content in-event to successfully promote on-site activity and increase the reach of the brand
Undertaking continuous analysis of competitive environment and consumer trends to help keep business development, operations, talent and senior management informed
You’re passionate about music, music events and festivals which helps guide your marketing strategies and creative ideas to cut through the chatter and reach those who want to hear about our events and brands
All candidates applying for this Marketing Manager role must have been in a similar position within the past year.